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| Learn how we’re supporting app quality on Google Play
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| We’re rolling out updates across generative AI, photo and video permissions, and more – all designed to protect users.
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| Learn more about the changes we’re making to keep Google Play safe for developers and users.
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| Upcoming Google Play and Android policy deadlines |
| Data deletion options for the Data safety section |
| You must provide data deletion options for your Data safety section. Watch this two-minute video to learn more. |
| November 2023 |
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Apps must target API 31 or newer to stay available and API 33 to submit
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You can still request an extension on the Policy status page in Play Console
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| December 2023 |
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| January 2024 |
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| May 2024 |
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| Android 14 is here |
| New lock screen options, accessibility features, and more are rolling out to select Pixel devices. Finish your compatibility testing and publish the necessary updates now for a smooth app experience.
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| Did you know? |
| A refreshed Play Console Deep links page highlights impactful opportunities to add deep links for your web and ad campaigns’ URLs and measures the effectiveness of your deep links coverage and user reach metrics.
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| #WeArePlay: Meet Solape and Yomi from Nigeria |
| Colleagues Solape and Yomi are helping women access finance through their app HerVest.
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| Discover their story and others from around the world through #WeArePlay, the series celebrating you – the global community creating apps and game businesses on Google Play.
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Win back inactive users with custom store listings
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Reconnecting with inactive users presents a valuable opportunity to ignite their engagement and rekindle their interest in your app. Learn how to effectively reach inactive users and win them back by tailoring store listings they see to address their needs, desires, and pain points.
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| Indie Games Accelerator is back |
| The Indie Games Accelerator helps indie studios grow on Google Play. Applications are now open for 2024, so get your games ready and apply by December 12, 2023.
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| Save the date for Firebase Demo Day |
| Learn how Firebase can help you build and run full-stack, AI-powered apps using the best of Google. On November 8, join the unveiling of short, delightful demos you can watch from anywhere.
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We want to hear from you
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Your opinion matters. As part of our commitment to providing you the best resources to keep you informed about all things Play, you’re invited to take a short survey about this newsletter.
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Thanks for tuning in,
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| Your Google Play team
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